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Presentation on Hypertension at The Residence at Watertown Square

Hypertension  (also known as elevated blood pressure) is a serious medical condition that significantly increases the risk of heart, brain, kidney, and other diseases. Almost half of adults with hypertension are unaware that they have the condition and only less than half of the hypertensive adults are diagnosed and treated appropriately. eternalHealths Chief Medical Officer, […]

Seminar on Osteoporosis at Medford Senior Center

Medford Senior Center 101 Riverside Ave, Medford, MA, United States

70% of adults over 65 years with Osteoporosis have never been screened and don't know they have Osteoporosis. Annually there are over 2 million fractures occur in the USA, and Osteoporosis is one of the leading causes of Fractures among adults. It's important to know how to prevent and get treated for Osteoporosis. Join Dr. […]

2023 Walk to End Alzheimer’s- October 15, 2023

DCR North Point Park 6 Museum Way, Cambridge, MA, United States

eternalHealth is proud to be once again sponsoring the Walk to End Alzheimer's event in Boston! Come on down to the DCR North Point Park in Cambridge to say hello to the eternalHealth team and support such an important cause!

MEMBER EXCLUSIVE EVENT: Stress Free Meal Prep Tips – Webinar

Webinar

eternalHealth, in partnership with 9amHealth is excited to invite you to an upcoming webinar designed to simplify your health journey. As part of our commitment to supporting eternalHealth members in managing diabetes and other chronic health conditions, we're offering valuable insights into meal preparation. Meal prep has gotten a lot of attention in recent years. […]

Free

Heart Health Awareness Webinar- Virtual- February 18, 2025

Webinar

Join us for an enlightening session with Bruce Himelstein, MD, our Chief Medical Officer, as he shares expert insights on maintaining heart health throughout your aging journey. During this informative webinar, Dr. Himelstein will explore evidence-based strategies for cardiovascular wellness, from lifestyle modifications to preventive care approaches. Learn practical tips you can implement today to […]

Free

Heart Health Awareness Webinar- Virtual- February 18, 2025

Webinar

Join us for an enlightening session with Bruce Himelstein, MD, our Chief Medical Officer, as he shares expert insights on maintaining heart health throughout your aging journey. During this informative webinar, Dr. Himelstein will explore evidence-based strategies for cardiovascular wellness, from lifestyle modifications to preventive care approaches. Learn practical tips you can implement today to […]

Free

eternalHealth Member Appreciation Events- White’s of Westport

White's of Westport 66 State Rd, Westport, MA, United States

We've created an engaging morning dedicated to enhancing your healthcare experience and helping you make the most of your Medicare Advantage benefits. What Makes This Event Special: One-on-one time with your dedicated eternalHealth team Comprehensive presentation on maximizing your plan benefits Assistance with digital tools and online account setup Meet representatives from your extra benefit […]

Free

eternalHealth Member Appreciation Events- Natick

The Verve Hotel 1360 Worcester St, Natick, MA, United States

We've created an engaging morning dedicated to enhancing your healthcare experience and helping you make the most of your Medicare Advantage benefits. What Makes This Event Special: One-on-one time with your dedicated eternalHealth team Comprehensive presentation on maximizing your plan benefits Assistance with digital tools and online account setup Meet representatives from your extra benefit […]

Free

Member Appreciation Event- VIRTUAL

Webinar

We've created an engaging morning dedicated to enhancing your healthcare experience and helping you make the most of your Medicare Advantage benefits. What Makes This Event Special: One-on-one time with your dedicated eternalHealth team Comprehensive presentation on maximizing your plan benefits Assistance with digital tools and online account setup Interactive Q&A session with our Medicare […]

Free
For accommodations of persons with special needs, please call 1-800-464-7198 (TTY 711)
Page Last Updated On: August 19, 2025
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Tom Cunniffe

Tom Cunniffe

Director of Operations 

Tom Cunniffe comes to eternalHealth with over 20 years of healthcare operations’ experience, having held leadership positions in Call Center, Enrollment, Credentialing, UAT and Reimbursement teams. Tom has worked with Medicaid, Commercial and Medicare lines of business and has consistently built teams who are metrics driven with proven successful outcomes. Making sure our business strives for an efficient, best-in-class customer experience is at the center of Tom’s philosophy.

Tom has a bachelor’s degree from Fordham University and a master’s in business administration from University of Massachusetts at Amherst.

Tom Lawless

Tom Lawless

Chief Financial Officer

Tom Lawless has spent the past 20+ years building, sustaining, and growing new healthcare-related programs that balance fiscal responsibility & prudence with creativity & innovation, focusing on models of care that are novel, person-centered, and improve the social welfare of those who are served. He is very excited to continue doing so in his role as the Chief Financial Officer of eternalHealth.

Tom comes to eternalHealth from a not-for-profit, member-centric, health insurance cooperative. He helped the company continuously strive toward its dual goals of thriving financially, while keeping members at the very epicenter of its mission and service model. While there, Tom also spearheaded the creation of a brand new private, charitable foundation, which will be meaningfully giving back to those in need in the surrounding communities for years to come. Previously, Tom worked in the finance department of a successful hospice that provided high-quality care to persons experiencing their unique and poignant end-of-life journeys, assuring that the appropriate financing was always available. Tom’s career began as a civil servant in the Wisconsin Medicaid program, where he helped to create a program that expanded the institutional entitlement to care into home and community-based settings. Starting with only a blueprint in hand, the program now serves more than 57,000 frail elders and disabled adults and is considered a national model. Growing into a senior leadership role, Tom was a key architect of an innovative financing model, through which the public and private sectors successfully collaborated to better the lives of persons in great need.

Tom holds undergraduate and graduate degrees from the University of Chicago, with additional graduate work in economics completed at the University Wisconsin-Madison.

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